by Jeff Yablon | Feb 28, 2012 | Business Process
Thank you, AT&T, for saving us from the spectre of huge data costs when we go over the limit on our SmartPhone plans, and for instituting a business change that both makes sense and will be fair to everyone. OK, strike most of that. AT&T has a new idea for...
by Jeff Yablon | Feb 6, 2012 | Business Process, Design
Last week, Google gave me $10, no strings attached. Well, OK, there was one string: I could only use the $10 through Google Wallet, a payment system designed to turn your SmartPhone into a debit card. Which is a very cool idea. But Google Wallet is a system I’m...
by Jeff Yablon | Dec 1, 2011 | Business Process
They’re watching you . . . You know that very cool, does-everything but-bathe-you SmartPhone you carry around? I’ll bet that somewhere deep in the recesses of your mind you were wondering whether it was tracking you, leaving a trail. It’s worse: Your...
by Jeff Yablon | Nov 11, 2011 | Business Process
When AT&T makes your long distance phone calls cheaper, you know there’s real business change happening. When AT&T makes international calls placed from your cell phone a lot cheaper, business change has EXPLODED. And that’s exactly what’s...
by Jeff Yablon | Nov 3, 2011 | Business Process, Marketing
Ever notice you almost never hear about marketing and Microsoft? The reason is simple: Microsoft doesn’t need to “sell” anything. Businesses and people buy Windows because it’s Windows, buy Microsoft Office for the same reason, and then …...
