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Social Networking Evolves Again. The NY Times Tells Us How

by Jeff Yablon | Feb 9, 2010 | Business Process

Last week, a company called Foursquare announced a deal that vaulted them from interesting curiosity to game-changer, as what I told you at the time equals nothing less than the coming of real Interactive Television. Now, they’ve got something else happening:...

How Important is Twitter / Social Networking … REALLY?

by Jeff Yablon | Feb 5, 2010 | Business Process

Yesterday I came across an absolutely fascinating article about how much your Twitter Follower Count “matters”. It’s conclusion? Not at all. The article is ten months old, so this is a guy who was way ahead of his time in asking the question,...

Social Networking ‘s Next Frontier: TV-Driven Pub Crawls

by Jeff Yablon | Feb 3, 2010 | Business Process, Media

What may be the biggest business change of all is finally on the verge of becoming real. Interactive Television, an idea we’ve all known was “big” since way before the Internet destroyed the Yellow Pages and called the model that television stations...

Guilty Until Proven Innocent: Protect Yourself from Facebook

by Jeff Yablon | Jan 27, 2010 | Business Process

I’ve been known to pick on Michael Arrington. I think he’s a whiny self-important blowhard whose words are often not worth reading. Also, I’ve said as recently as last week that blogging may be in trouble. Today, I wish to compliment Mike, and give...

Business Change Hits Companies That Change Business

by Jeff Yablon | Jan 22, 2010 | Business Process

Oh, to be Kevin Rose. The founder of Digg and several other “important” Internet companies has a problem on his hands. Kevin is a smart guy, and—now into his thirties—no longer running on pure hubris. So I’m encouraged by his acknowledgment that...
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