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A Real Change From Twitter: The New Cliff Notes!

by Jeff Yablon | Oct 23, 2009 | Business Process

OK, I pick on Twitter a lot, but now I take it back. Twitter does so have a use. Change comes in many forms: If you’ve ever watched a student struggle over a piece of “classical literature”, only to shorten and simplify things by turning to Cliff...

Twitter + Google + Bing Equals Scary Business Change

by Jeff Yablon | Oct 22, 2009 | Business Process

And now for something completely different: Hmm . . . it’s just this moment occurred to me how brilliant the Monty Python guys really were. Business Change is sometimes about making the same old thing look different. And now, through new partners Google and...

Twitter Killing Suggested User List. Not a Real Business Change

by Jeff Yablon | Oct 21, 2009 | Business Process

Did you hear the one about the CEO who wanted to create business change that would hurt his company? No, I’m not talking about Miley Cyrus killing her Twitter account. Yesterday, Evan Williams, CEO and founder of Twitter, said that he wants, really, really badly...

Will Your Business Change if Miley Cyrus Stops Using Twitter?

by Jeff Yablon | Oct 13, 2009 | Business Process, Media

Oddly, the answer might be “yes”. A few days ago, teen queen Miley Cyrus enacted one of the worst business changes ever when she quit using Twitter. I don’t follow her, and don’t really care. But I commented then that it was incredibly...

The NFL Bans Tweeting. I’ve Decided I Love Twitter.

by Jeff Yablon | Sep 2, 2009 | Business Process

Who says Twitter does nothing important? For the record (again), I think Twitter is one of the silliest things, ever. It adds very little to anyone’s life, almost anywhere, and is really only useful as a marketing tool. Now: everyone please sign up for a Twitter...
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