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The Eye of The Storm, Customer Service, and Business Change

by Jeff Yablon | Oct 29, 2012 | Business Process, Customer Service, Marketing

As Frankenstorm/Hurricane Sandy bears down on New York City and I wonder whether I’ll be able to keep doing business for much of this week, I’m thinking about customer service, business change, and marketing. Last year, ahead of Hurricane Irene, New York...

Procter, Gamble, Business Change, Customer Service, and SEO

by Jeff Yablon | Oct 26, 2012 | Business Process, Customer Service, Influency, Marketing, Search Engine Optimization SEO

It’s Friday, and I was planning to put the lid on the continuing saga of Bad Customer Service at Virgin America today. But through the innocuous act of checking the long-term weather forecast this morning, those plans have changed. Virgin America, I’ll...

Google Chromebook: Computer, Phone, or Toy?

by Jeff Yablon | Oct 25, 2012 | Business Process, Development, Marketing, Media

Little computer. Small, but in no way “little” chip running it. Look! Up in the sky! It’s a Bird! It’s a Plane! It’s . . . Google wants you to think the Samsung Exynos 5-powered Google Chromebook is “Ready When You Are”. The...

The Big Bang Theory Behind Media Business Change

by Jeff Yablon | Oct 22, 2012 | Business Process, Media

I find The Big Bang Theory to be an example of incredibly unfunny television. Of course, tens of millions of people disagree with me; The Big Bang Theory is one of the most popular programs on television and has been for several years. But what if you had to pay to...

Automated Savings Programs and Business Change

by Jeff Yablon | Oct 19, 2012 | Business Process, Customer Service, Marketing

Coincidences are what make life interesting, don’t you think? Not an hour after I posted yesterday’s story on Banking, e-Commerce, and Merchant Accounts, I was in the car, listening to that quaint old thing we call “radio”,  and a commercial...

PayPal for Banking, e-Commerce, Merchant Accounts? WHY?

by Jeff Yablon | Oct 18, 2012 | Business Process

If you’re buried in minutiae, welcome to the business world. If you’re looking to change your business or change the way you do business, one of the best things you can do is cut out that minutiae. Sure, customer service matters. Marketing—especially long...
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