by Jeff Yablon | Apr 4, 2012 | Business Process, Media
From a very young age, people told me I should be an attorney. When I was a kid I thought that was a compliment, but as I got older I realized it was merely commentary on my ability to come up with an argument for (or against, for that matter) almost anything....
by Jeff Yablon | Apr 3, 2012 | Business Process
As often as I discuss the relationship between perception and reality, there are few issues that display the importance of paying attention to the way your customers see you and behave better than speed. Now, we have a new measurement that you can use to gauge the...
by Jeff Yablon | Apr 2, 2012 | Business Process, Media
Imagine you’re a factory worker. You earn a competitive wage, and are saving for the day when you can start building a better life for yourself and your family. Your employer is busy—really busy—and offers you almost unlimited overtime, with pay. You take on...
by Jeff Yablon | Mar 30, 2012 | Business Process, Content, Marketing, Media
This might come off as self-congratulatory. Or it might sound like I’m surprised. Both are correct. This morning, I came across this piece at Henry Blodget’s Business Insider. In it, Henry praises Marketing Guru Seth Godin for this short post. I’ve...
by Jeff Yablon | Mar 29, 2012 | Business Process
Give me your Facebook password, or you’re fired. What would you do if your employer said that to you? Give up the goods? Refuse to allow the breach of privacy and hope s/he was bluffing? Lean in (either) direction and quickly hire an attorney? What if a...
by Jeff Yablon | Mar 28, 2012 | Business Process, Development, Media
Closed systems are a very bad idea. Hey, Microsoft: as you slide closer and closer to irrelevancy, keep that in mind. This article pointed me at Bing Rewards. And just as I felt a little sheepish for never having written about Kickstarter before yesterday’s...
