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Google Page Rank Secret Sauce and Search Engine Optimization

by Jeff Yablon | Jul 20, 2011 | Business Process, Content, Search Engine Optimization SEO

When I write, I stress over whether my words are fun to read, their value to your business change efforts, and whether I’m talking about the same topics too often. We don’t get a tremendous number of comments here, so I rely on feedback I get from other...

Google Tries to Beat Anti-Trust, Lowers Ranking, Raises It.

by Jeff Yablon | Jul 19, 2011 | Business Process, Search Engine Optimization SEO

How’s your page rank? Better question yet, how’s your PageRank? You’re forgiven if you don’t know the answers, or don’t even know what PageRank is. But Search Engine Optimization Consultants know, and over the last few weeks...

Thou Shalt Not Censor (The First Law of Coopetition)

by Jeff Yablon | Jul 18, 2011 | Business Process, Development

A couple of years ago, I commented on Amazon imposing a form of censorship upon Kindle users. That post did its job; aside from entertaining and informing, it boosted our search engine optimization for the long-tail marketing phrase “kindle censorship”....

The Storage Isn’t Google; on Amazon Cloud Music Gets Free-er

by Jeff Yablon | Jul 15, 2011 | Business Process

A while back I told you about the best-yet-chance-of-outdoing-iTunes approach Google Music is taking to the music business. It’s almost becoming a theme; Google+ is better than Facebook, and although Google+ isn’t mature yet, it’s a great example of...

The Best Thing About Google+ ? Google’s Listening

by Jeff Yablon | Jul 14, 2011 | Business Process, Customer Service

In this week’s Google+ -fest, I’ve pointed out a few things about Google’s Facebook-targeted social networking effort that I hope get you thinking. Today, the most important thing about Google+ : Google is listening to user feedback. This is the most...

Netflix: New Media Business Acts Like Old Media Company

by Jeff Yablon | Jul 13, 2011 | Business Process, Customer Service, Media

Reed Hastings is lucky he’s rich, because if he’s behind a move Netflix made yesterday he may be the stupidest CEO of a multi-billion dollar company, ever. We’re taking a break from analyzing Google+ today, because yesterday Mr. Hastings’...
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