by Jeff Yablon | May 19, 2011 | Business Process, Content
Sometimes, the best business change you can make is when you “go back to your roots”, Rewind to what you know best. Stop being “cute”. Today, for the first time in a long time, David Pogue wrote a column that was worth reading. I say that,...
by Jeff Yablon | May 18, 2011 | Business Process, Content, Media, Search Engine Optimization SEO
If you want to find a ripped-off copy of the KFC recipe for chicken, or Mrs. Fields’ Chocolate Chip Cookies, search engines like Google are ready to do your bidding. And actually, there’s some question as to whether recipes can even be copyrighted. For...
by Jeff Yablon | May 17, 2011 | Business Process, Media
Yesterday, in the course of congratulating my son Gary Yablon on his graduation from Rowan University, I interwove a story about how hard it can be to make a living in a changing business. I also made a few points about expectations; the reason it’s hard to be a...
by Jeff Yablon | May 16, 2011 | Business Process, Media
In my fifty-one years on the planet I’ve learned a few things. Mostly, I’ve learned that there are very few “facts”; almost everything comes with room for interpretation. Even this picture, where a father and his son pose together at the...
by Jeff Yablon | May 12, 2011 | Business Process
I Don’t Care What You Think. Give those words a moment to roll around in your head. Decide what they mean. To you. Now say them again. I Don’t Care What You Think. Do you care what other people think? Should you? A couple of weeks ago, for my birthday, I...
by Jeff Yablon | May 10, 2011 | Business Process, Media
Facebook became bigger than Google over a year ago. Twitter is huge. But you know who’s bigger? Matt Drudge. Drudge, the impresario of The Drudge Report, of course isn’t actually bigger than Twitter or Facebook. But he’s more influential. The Drudge...