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Negotiation 101: Use Every Tool You Have for Business Change

by Jeff Yablon | Mar 16, 2011 | Business Process

Negotiation is simple: He who has the best information wins. I’ve said that for—yikes—decades, and something I read last week made me realize just how important the idea is. This piece in Inc. is about “Five Things You Should Never Say While...

Watch Movies? Like Music? Run a Server? Get Ready to Pay.

by Jeff Yablon | Mar 15, 2011 | Business Process, Media

The all-you-can-eat train is coming to the end of its tracks. Every now and then I come across someone who’s still paying by the minute to make phone calls. If you’re very young you might not even know that paying for each call you make was once a...

Linking, Framing, and Other Not-So-Dull Copyright Issues

by Jeff Yablon | Mar 14, 2011 | Business Process, Content, Search Engine Optimization SEO

If imitation really is the sincerest form of flattery, the Internet is the most flattering place in the world. It’s not just the bad SEO being practiced by folks like JC Penney’s Search Engine Optimization consultant. We talk about SEO a lot here at Answer...

Rock Star SEO & Business Change: Jagger, Grateful Dead, Axl

by Jeff Yablon | Mar 10, 2011 | Business Process, Marketing, Search Engine Optimization SEO

I may never get to be a Rock Star, but lately our Search Engine Optimization sure has brought me closer to a few of them. As I write this post, if you check with Google you’ll find that Answer Guy Central ranks #1 for “Axl Rose Business”. We rank #6...

If I Lived in Detroit, I’d Be Swearing, Too

by Jeff Yablon | Mar 10, 2011 | Business Process

I understand things are tough in Detroit. The American automobile industry is in a world of hurt, and it’s the cornerstone of The aptly-nicknamed Motor City’s economy. But what was a careless Chrysler employee thinking when s/he dropped an F-bomb out in...

Google Buys Hubspot, Likes Content Farm SEO

by Jeff Yablon | Mar 9, 2011 | Business Process, Content, Marketing, Search Engine Optimization SEO

When Google admitted that they don’t know how to do SEO, we should have known something was up. It’s taken a bit over a year, the content farm wars are in full swing, and now we can see what’s really happening: Google Likes Search Engine Optimization...
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