by Jeff Yablon | Nov 28, 2011 | Marketing, Search Engine Optimization SEO
Last week, a friend and client asked me to comment on the Search Engine Optimization Services being provided by a company that was pitching their wares to her company. The chart you see is that SEO company’s offering. I told her that this company was trying to...
by Jeff Yablon | Nov 23, 2011 | Business Process, Marketing, Search Engine Optimization SEO
Here in The States, today is “Thanksgiving Eve”. It’s the day before a long holiday weekend. And many people are looking for a way to make that weekend just a little bit longer. How about a Pot Luck Dinner at the office of a Lasek Eye Surgeon? I...
by Jeff Yablon | Nov 16, 2011 | Business Process, Marketing
Last week, I received a connection request from someone I used to work with. This guy was a couple of levels above me during my stint at Verizon Communications, and frankly, we didn’t have a great relationship. In fact, when I was offered a very big promotion...
by Jeff Yablon | Nov 10, 2011 | Business Process, Marketing, Search Engine Optimization SEO
If you haven’t jumped on the SEO bandwagon just yet, you’re forgiven. You may not forgive yourself so easily when getting ranked via Search Engine Optimization has gotten completely away from you, but SEO (Search Engine Optimization) and SEM (Search Engine...
by Jeff Yablon | Nov 8, 2011 | Business Process, Marketing, Media
Last week, I wrote a piece about an article I spotted at NBA.COM. In that blog post, sports commentator David Aldridge expressed his opinion about the ongoing stand-off between NBA players and owners. I took exception to the piece running at NBA.COM (as opposed to in...
by Jeff Yablon | Nov 3, 2011 | Business Process, Marketing
Ever notice you almost never hear about marketing and Microsoft? The reason is simple: Microsoft doesn’t need to “sell” anything. Businesses and people buy Windows because it’s Windows, buy Microsoft Office for the same reason, and then …...
