by Jeff Yablon | Aug 22, 2011 | Business Process, Customer Service, Media
Comedy comes from pain. Art, too. Sure, some people are so creative that amazing stuff just pours out of them, but just as creativity springs from need, pain is the largest precursor to artistic expression. So what alternate reality creates Service Level Agreements? I...
by Jeff Yablon | Aug 18, 2011 | Business Process
When Facebook suggested I be friends with Lady Gaga, I was not amused. My position on the inappropriateness of Faceboook’s patent on the news feed portion of their service is well-known, and a cornerstone of our Search Engine Optimization practice. I’ve...
by Jeff Yablon | Aug 16, 2011 | Business Process, Marketing
A few months ago I wrote a piece accusing Chris Brogan of being less smart than Gary Vaynerchuk. Chris didn’t like it, and he said so. Because it’s my nature to care about the impact I have on people, it bothered me that I had hurt Mr. Brogan’s...
by Jeff Yablon | Aug 15, 2011 | Business Process
What would you do if you had a spare $12.5 billion in cash lying around? If you were Google and it was today, you’d buy Motorola—or at least the half of Motorola that was split off last year to be in the cell phone and SmartPhone business. If this wasn’t...
by Jeff Yablon | Aug 12, 2011 | Search Engine Optimization SEO
For all the time I spend telling you about Search Engine Optimization, I don’t talk very much about Search Engine Marketing. While SEO is but one part of SEM, most commonly we think of SEO as a separate, focused act—getting you more organic traffic in Google...
