by Jeff Yablon | Jun 19, 2013 | Design, Influency
Zombies? Scary. And now that Apple’s lead designer Jon Ive has changed the design of zombies from the “realistic” guy you see on the left to the rainbow character to the right, I think I’m a little more scared. Not of the zombies, but of Jon...
by Jeff Yablon | Jun 18, 2013 | Content, Influency, Media, Search Engine Optimization SEO
See this cute kitten looking through eyeglasses? Do you think it’s a stock photograph? Actually, it’s two, with some magic done to put them together. I found them both on the first page of results searching Google Images for “stock...
by Jeff Yablon | Jun 17, 2013 | Content, Influency, Media
Influency is tweaked, all the time, by all kinds of things. As business and the way people do business changes, the things you can control change, too. The music business is one of the places where media and content marketing has changed the most. I’ve written...
by Jeff Yablon | Jun 14, 2013 | Content, Influency, Media
Let’s take a look at how advertising really works. And let’s look at it from a slightly different angle than you’ve probably ever considered. When Vine came along, I told you how important it might turn out to be, and when it became available for...
by Jeff Yablon | Jun 13, 2013 | Influency, Marketing
A lot of years ago, even before I was The Computer Answer Guy, I was … well I was the Computer Answer Guy, but we didn’t call it that. This was a very different time; people spent thousands of dollars on computers they understood little or nothing about...