by Jeff Yablon | Apr 19, 2013 | Content, Influency, Marketing, Media
You can build a web site in an hour, but it’s a very bad idea. On the other hand, if you talk about building a web site in one hour, enough, in the right way, and in the right places, people notice. And Google notices, which is equally—maybe more—important. Now,...
by Jeff Yablon | Apr 18, 2013 | Influency
Are tablets cool? Are they tools, or toys? And if tablets are ‘just toys’, is Influency* still part of the discussion? I’ve owned my Nexus 7 for about nine months now. And as its gestation period has progressed I’ve noticed that this great...
by Jeff Yablon | Apr 16, 2013 | Influency, Marketing
Who is this man? I’d like to tell you that there’s an Answer Guy Action Figure, but alas, this follicly-challenged devil is one Seth Godin. Seth, who’s been mentioned more than a few times at Answer Guy Central, is a fantastically successful and...
by Jeff Yablon | Apr 12, 2013 | Content, Influency, Marketing
About a month ago, a UK-based Marketing consultancy called Click Consult did something smart. Click Consult posted and started updating the collective words of wisdom of Google’s Matt Cutts to a web site they registered call The Short Cutts (and Matt’s...
by Jeff Yablon | Apr 10, 2013 | Business Process, Content, Influency, Media
Television is all about Influency. Media, content, copyright, and now, Aereo. While television networks are beginning to lobby to get Aereo classified as a copy-right-stealing infringer of rights to their broadcast signals, I’m telling you, right here and now,...
