by Jeff Yablon | Jan 28, 2014 | Content, Influency
Yesterday I promised you more information about traffic spikes to older stories. Coincidentally, Matt Cutts at Google weighed in on older web content yesterday, as well, when he addressed someone’s concern that old material was getting beaten up in Optimization...
by Jeff Yablon | Jan 22, 2014 | Content, Influency, Search Engine Optimization SEO
While this picture might be ridiculous (sorry, Matt … ) the idea it represents is anything but: (especially) if you’re a small business, Google is doing some really scary things. I’ve commented several times that Guest Blogging is increasingly a...
by Jeff Yablon | Dec 11, 2013 | Content, Influency, Search Engine Optimization SEO
We DO want you. We want you to visit Answer Guy Central. We want you to share what you find here. We want to hear what you think and we want to help you build Influency. We also want you to write for us here—assuming you have something to say about business change and...
by Jeff Yablon | Aug 21, 2013 | Influency, Search Engine Optimization SEO
Recently, despite how strongly we believe that Search Engine Optimization is an absolute necessity, we stopped selling SEO as a stand-alone service. I could explain that in detail, but the short explanation is that search and broader optimization have become what must...
by Jeff Yablon | Jul 26, 2013 | Influency, Search Engine Optimization SEO
In teaching Influency (or creating your business’ Influency for you), I tell you a lot of things about a lot of stuff (see ‘everything’). One topic that comes up all the time is Optimization. Google’s Matt Cutts, himself a frequent topic of...
