by Jeff Yablon | Jun 18, 2013 | Content, Influency, Media, Search Engine Optimization SEO
See this cute kitten looking through eyeglasses? Do you think it’s a stock photograph? Actually, it’s two, with some magic done to put them together. I found them both on the first page of results searching Google Images for “stock...
by Jeff Yablon | May 31, 2013 | Content, Influency, Marketing, Search Engine Optimization SEO
This morning, I searched Google Images for the phrase ‘self-promotion optimization’. The first three results are what you see above; they’re all books. Each espouses and teaches the same thing: it’s OK to be self-promotional. In fact, being...
by Jeff Yablon | May 29, 2013 | Influency, Search Engine Optimization SEO
He’s baaaaack. And Google’s Search Spam God Matt Cutts is NOT messing around. Last week, Google rolled out yet another change to the way it sees web sites and the content on them. This wouldn’t be worth discussing at all, since Google alters their...
by Jeff Yablon | May 23, 2013 | Content, Design, Development, Influency, Marketing, Media, Search Engine Optimization SEO
See all the stuff that goes into Search Engine Optimization? It’s a lot of stuff. A LOT of stuff. You can’t afford it. Of course, you also can’t afford not to do it. A few weeks ago I came across this Google+ Thread. It was started by an SEO...
by Jeff Yablon | May 16, 2013 | Content, Influency, Marketing, Search Engine Optimization SEO
In case you’ve somehow missed this, we’re big believers in Search Engine Optimization. Let me be blunt: remove the “it’s snake oil” part of the conversation (and it isn’t), and the simple truth is that if you don’t optimize...
