PUTTING THE BUSINESS IN BUSINESS
with The Answer Guy
THE ‘BUSINESS’ PART OF BUSINESS
It’s Time for Adventures in Web Hosting
Ladies and Gentlemen, it's time for everyone's least favorite game ... let's play Adventures in Web Hosting! It's been a while since I've written about web hosting, and I would have liked it to be a while longer. The topic is dull and the customer service and business...
In Search of the Expert Generalist
Elon Musk is one of the most successful men in the world. It's amazing that one person can have as many top-flight successes as he does, and if you're anything like me you've thought at least once about where Elon Musk's almost magical run comes from. Ready for...
Making and Keeping Friends on The Internet
How many friends do you have? How many are "internet friends"? Even more: how much thought have you given to what it takes to make friends—or about keeping friends on the Internet? I'm not talking about how unsocial social media can be. I'm also not talking about...
Is There a Google Monopoly in Europe?
Is there a Google Monopoly? In Europe? Today? If that three-question question seems awkward and clumsy it's because ... it is. And that's the point. The European Union has handed down an almost unbelievably large fine because of what it sees as anti-trust violations...
Business Change Highlights
What Donald Trump Doesn’t Understand
In two weeks, Donald Trump will officially be the leader of the free world. I use the word "officially" because he's been treating his upcoming inauguration as a formality since he was elected. Whatever your politics or however you feel about this particular...
The Year of the Media Agency Failure
Among other, far worse things, 2016 was the year of the media agency failure. The folks at Mashable point this out in a piece that I mostly agree with, here. And then, they show just how big a mess media and marketing have become. Try dealing with the banner taking up...
Sometimes Everybody Is Right
For years, I've said that we're all selling, every minute of every day. Depending on how you feel about "selling", maybe a better way to say that is that we're all negotiating all the time. Either way, I know the idea will make a lot of people squirm. So let's try it...
The Best Hug Ever
When's the last time someone you worked with gave you a big hug? What about the last time you hugged a customer? Is giving the best hug ever the way you need to look at your marketing efforts? Mark Schaefer says the answer may be yes. Let's see if Mark is who you want...
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