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‘Pics of My Homies’, and Artificial Intelligence at Facebook

by Jeff Yablon | Mar 20, 2013 | Business Process, Influency, Marketing

Are you one of the people who are still actually using Facebook? You’re not alone, of course, but Zuck & Co. see their pending irrelevance coming. That’s why they created Facebook Graph, a new way of searching Facebook that, when it works right, is a...

Influency, Back-Up Plans, and When ‘Everything’ Isn’t Enough

by Jeff Yablon | Mar 19, 2013 | Business Process, Content, Influency, Media

Google penalties are a very bad thing. We’re careful to keep our clients’ Optimization strategies on the up-and-up so Google not only sees them as important and worthy of high search engine optimization rankings, but doesn’t ever see them as bad...

Verizon FIOS has a new plan for Media Influency

by Jeff Yablon | Mar 18, 2013 | Business Process, Influency, Media

We’re always looking for new forms of Influency and new ways to create business change. In fact, so is everyone, including huge telecommunications media companies like Verizon. Yes, I just called Verizon a media company. That’s a business change for sure,...

For The Homeless, All’s Fair in Love, War, and Marketing

by Jeff Yablon | Mar 15, 2013 | Business Process, Influency, Marketing

Remember last year’s SXSW conference, where homeless people were given jobs carrying around mobile 4G hotspots? No? I’ll remind you about it, and also that my position then, as now, is that it was a win/win/win situation. A few people who needed it had...

Google Reader, RSS, Content: The Death of an Old Friend

by Jeff Yablon | Mar 14, 2013 | Business Process, Content, Influency

It’s the end of the world as we know it … and I’m going to have to feel fine. Yesterday, Google dropped a bombshell on The Internet. They’re hoping you don’t notice, and the truth is you probably won’t unless you’re been using...

How To Get A Wireless Carrier To Lower Your Monthly Charge

by Jeff Yablon | Mar 8, 2013 | Business Process, Customer Service, Influency

Influency comes in many forms, and with almost everyone having a mobile phone, your wireless telecom carrier sure does occupy a position of influency in your life. You’ll pay what they tell you, or bad things will happen. Or maybe not. Over three years ago,...
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