by Jeff Yablon | Mar 20, 2013 | Business Process, Influency, Marketing
Are you one of the people who are still actually using Facebook? You’re not alone, of course, but Zuck & Co. see their pending irrelevance coming. That’s why they created Facebook Graph, a new way of searching Facebook that, when it works right, is a...
by Jeff Yablon | Mar 19, 2013 | Business Process, Content, Influency, Media
Google penalties are a very bad thing. We’re careful to keep our clients’ Optimization strategies on the up-and-up so Google not only sees them as important and worthy of high search engine optimization rankings, but doesn’t ever see them as bad...
by Jeff Yablon | Mar 18, 2013 | Business Process, Influency, Media
We’re always looking for new forms of Influency and new ways to create business change. In fact, so is everyone, including huge telecommunications media companies like Verizon. Yes, I just called Verizon a media company. That’s a business change for sure,...
by Jeff Yablon | Mar 15, 2013 | Business Process, Influency, Marketing
Remember last year’s SXSW conference, where homeless people were given jobs carrying around mobile 4G hotspots? No? I’ll remind you about it, and also that my position then, as now, is that it was a win/win/win situation. A few people who needed it had...
by Jeff Yablon | Mar 14, 2013 | Business Process, Content, Influency
It’s the end of the world as we know it … and I’m going to have to feel fine. Yesterday, Google dropped a bombshell on The Internet. They’re hoping you don’t notice, and the truth is you probably won’t unless you’re been using...
by Jeff Yablon | Mar 8, 2013 | Business Process, Customer Service, Influency
Influency comes in many forms, and with almost everyone having a mobile phone, your wireless telecom carrier sure does occupy a position of influency in your life. You’ll pay what they tell you, or bad things will happen. Or maybe not. Over three years ago,...