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Business Change: Want to Avoid Lawsuits? STOP TRYING

by Jeff Yablon | Jul 11, 2012 | Business Process

Despite not being an attorney, I find myself commenting on legal issues from time to time. This is both because I find the law fascinating—yeah, I actually said that—and because being in the business consulting business makes it so that I need to have a layman’s...

UK Court Rule: iPads are Cool . . . Losing Patent Protection

by Jeff Yablon | Jul 10, 2012 | Business Process, Content, Design

I’ve long had concerns about the way patents and trademarks are issued. And while I confess to knowing very little about the systems in place outside the USA, I understand how things work here well enough that one of the things you can hire Answer Guy Central to...

SPAM, Social Networking, and How to Defend (and Offend!)

by Jeff Yablon | Jul 9, 2012 | Business Process, Design, Development, Media

If I was you, I’d be out spamming other web sites for all I was worth. OK, so not really. SPAM is icky. Not the Hormel meat product, but the practice of sending out a bunch of unwanted messages to people who you aren’t engaged with in the hopes that...

How Much Does That Hotel Room Cost? It Depends . . .

by Jeff Yablon | Jul 5, 2012 | Business Process, Marketing, Media

In a Doonesbury cartoon strip quite a few years ago one of the characters gets arrested for a traffic violation. When his father comes to bail him out of jail and asks what the cost will be, he’s asked in return how much cash he’s brought. Upon answering...

Replacing ‘Marketing’ with ‘Customer Service’? Louis CK !

by Jeff Yablon | Jul 3, 2012 | Business Process, Customer Service, Marketing, Media

Yesterday, I told you about great customer service—and really bad customer service, too, from my recent trip to London. Today, we’re back in The States, and the customer service protagonist du jour is one Louis CK. Yes, that Louis CK. The foul-mouthed and funny...

PayPal Debit Card (When Your Bank Pretends To Give You Something)

by Jeff Yablon | Jun 26, 2012 | Business Process, Customer Service

Somewhere along the line, PayPal became a bank. Your bank. You probably missed it, but it happened. And somewhere else, PayPal started acting like a bank, too. Now, when PayPal uses your money or profits off you, they talk as though they’re doing you a favor....
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