by Jeff Yablon | Apr 26, 2011 | Business Process, Media, Search Engine Optimization SEO
It was fully nineteen months ago that I told you about the Washington Post writer who lost his job because his blog wasn’t getting read enough. In Internet time, nineteen months is an eternity. So with suggestions that USA Today is about to start paying their...
by Jeff Yablon | Apr 25, 2011 | Business Process, Marketing, Media
I’m a big proponent of drawing on your personal life to make the things you say and write in business more “real”. I learned that lesson a long time ago, and although it can sometimes scare people away it serves me well when I do business with folks...
by Jeff Yablon | Apr 22, 2011 | Business Process, Content, Design, Media, Search Engine Optimization SEO
I am now one of the richest and most powerful men in the world. Watch out Zuckerberg; I’m coming for you. In the wake of the Huffington Post / AOL merger, creating the biggest content farm in the world for Tim Armstrong to work with, a lawsuit has been filed by...
by Jeff Yablon | Apr 21, 2011 | Business Process
This is my business card. Not terribly fancy. Not customized with a logo or pretty fonts. And it exists only in electronic form. It’s been about fifteen years since IBM excitedly announced that they were working on technology that would let people exchange...
by Jeff Yablon | Apr 20, 2011 | Business Process, Content, Marketing, Search Engine Optimization SEO
For a guy who’s written hundreds of software reviews and the occasional piece on theater, I don’t talk very much about reviews. IYM Software Review was a seminal player in on-line content, and I love playing with software, but my duties as a business...
by Jeff Yablon | Apr 19, 2011 | Business Process
As you know, I Hate Texting. But I text. I text with my sons, my girlfriend and her daughters, my clients, a couple for whom I play landlord, and pretty much anyone who has my mobile phone number. I’ve gotten to a point where I’m more comfortable getting...