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Video Draws Traffic. Should You Use It? Probably Not.

by Jeff Yablon | Apr 18, 2011 | Business Process, Content, Marketing, Media, Search Engine Optimization SEO

I’ve mentioned before how much information I need to process each day. The word “overload” applies, and I suspect you have a similar problem. It raises the very real question of whether blogging is worth the effort. The answer is “yes”,...

Long Tail Marketing: It Keeps Working While You Sleep

by Jeff Yablon | Apr 15, 2011 | Business Process, Content, Marketing, Search Engine Optimization SEO

This is only my second post in the last eight days.  Normally, I speak here five or more times per week. Due to some personal-life changes I’ve had a crazy busy schedule over the last few days, and while the discipline I use to keep writing here hasn’t...

Google To Reign In Android Fragmentation—Maybe

by Jeff Yablon | Apr 7, 2011 | Business Process

I’ve been an Android user since Verizon, Motorola, and Google got together and released the original Droid. While my SmartPhone has begun feeling slow and bloated as it’s aged and I’ve added app after app to my mobile arsenal of tools, I love my...

You’re Only Allowed To Watch TV on a TV (Oh, Really?)

by Jeff Yablon | Apr 4, 2011 | Business Process, Media

The horse is out of the barn. I guess we’d better slam that door shut. In yet another example of why business change and the way you manage it matter, Fox Television has shown—again—a clear misunderstanding of the business they’re in. Recently, Time Warner...

Gary Vaynerchuk is Smarter Than Chris Brogan. Here’s Why:

by Jeff Yablon | Mar 31, 2011 | Business Process, Customer Service, Marketing

I walk this funny line between believing in stuff like “The Power of Positive Thinking” self-help ideals and thinking it’s pure bunk. I could go on and on about how that hits me and what it means for my clients, but instead I’ll wrap it in a...

Perception Is Reality in Your NYC Food Sanitation Grade

by Jeff Yablon | Mar 30, 2011 | Business Process, Customer Service

The NYC Food Sanitation Grade When is a grade of “B” just not OK? Besides in my kids’ father’s house and some graduate school programs, the answer is “when the NYC Department of Sanitation comes around to inspect your restaurant for...
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