by Jeff Yablon | Dec 3, 2015 | Business Process, Marketing
Earlier this week, I told you about changes coming to the website world, via WordPress Calypso. They’re big changes; game-changers, really, changing both your reality and WordPress Reality. This is not a subject of mere passing interest, of course. We’re...
by Jeff Yablon | Dec 1, 2015 | Marketing
Like our clients, we’re constantly on the lookout for ways to manage business change. The WordPress Helpers (about to be relaunched as The Website Helpers), was our project for 2015, undertaken with an eye toward WordPress’ immense market position. Last...
by Jeff Yablon | Nov 5, 2015 | Business Change Highlights, Influency, Marketing
Let’s talk about a word you think you understand—but probably don’t. Courtesy of our friends at Microsoft OneDrive, today’s subject is the word unlimited. Yesterday, Microsoft announced that previously unlimited storage accounts at their cloud...
by Jeff Yablon | Oct 28, 2015 | Marketing, Search Engine Optimization SEO
Several years ago, I asked what might happen if we all awoke to the headline Google Merges with Facebook. While that particular nightmare hasn’t and most likely won’t ever come to pass, a few things have changed such that there’s illustration most...
by Jeff Yablon | Aug 5, 2015 | Marketing, Media
On the Internet, where no-one can hear you scream, Media Engagement is everything. Wait. Let’s be more emphatic about that: Media Engagement is Everything. This isn’t news, of course. Internet marketing success is all about your media and how people engage...
by Jeff Yablon | Jul 14, 2015 | Content, Marketing, Search Engine Optimization SEO
Last week, we posted this story about Google Rules—specifically, parsing Google Rules. That’s (mostly) a conversation about Search Engine Optimization, of course, and SEO is dead … except, it isn’t. Yesterday, I stumbled on another piece by SEO...