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Sending Out Props: A Great SEO Lesson

by Jeff Yablon | May 11, 2011 | Design, Marketing, Search Engine Optimization SEO

I haven’t written anything about Search Engine Optimization in a whole week. No, I haven’t lost interest. No, I’m not ready to stop hitting you over the head with how important SEO  (or SEO Consulting if you don’t have the time to handle SEO...

Hubspot Strikes Harder. And Their SEO Grabs Your Long Tail

by Jeff Yablon | May 4, 2011 | Business Process, Marketing, Search Engine Optimization SEO

Yesterday my phone rang. it was an attorney, looking to pick my brains and exchange ideas about Hubspot. The first part of that statement isn’t the part that matters, except that attorneys do tend to be pretty smart. And this guy was. He knew more about Hubspot...

RE: Long Tail Marketing, SEO: Ask Who Really Caught Osama?

by Jeff Yablon | May 3, 2011 | Marketing, Search Engine Optimization SEO

Who Really Caught Osama? I did. Now if I could just figure out how to collect that $25 million bounty on Osama’s head. Yesterday, playing on my desire to write some humor into the topic of how brilliant a guy Seth Godin is, include a word or two about the...

Reuters Fights Spam and Your SEO Efforts, But Does it Right.

by Jeff Yablon | Apr 28, 2011 | Design, Marketing, Media, Search Engine Optimization SEO

This morning I found myself reading a post about Search Engine Optimization at Reuters. You know a topic has hit the mainstream when a news service like Reuters picks it up; I suppose the JC Penney SEO debacle mattered even more than I realized. I decided to comment....

USA Today: The New Bastion of Business Change and SEO

by Jeff Yablon | Apr 26, 2011 | Business Process, Media, Search Engine Optimization SEO

It was fully nineteen months ago that I told you about the Washington Post writer who lost his job because his blog wasn’t getting read enough. In Internet time, nineteen months is an eternity. So with suggestions that USA Today is about to start paying their...

I Just Became The Owner of AOL, Google, and GawkerMedia!

by Jeff Yablon | Apr 22, 2011 | Business Process, Content, Design, Media, Search Engine Optimization SEO

I am now one of the richest and most powerful men in the world. Watch out Zuckerberg; I’m coming for you. In the wake of the Huffington Post / AOL merger, creating the biggest content farm in the world for Tim Armstrong to work with, a lawsuit has been filed by...
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