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“You Have Been Warned”

by Jeff Yablon | Feb 7, 2011 | Business Process, Media, Search Engine Optimization SEO

“You have been warned about this before. Please do not leave your link signature in all of your comments. I told you previously that it belongs in your profile.” The words above belong to one Tony Kaye. Mr. Kaye, from what I can tell, is a low-level...

AOL is Just a Content Farm. And It Can’t Possibly Make Money

by Jeff Yablon | Feb 4, 2011 | Content, Media, Search Engine Optimization SEO

What if you write something and nobody reads it? Or produce a video and nobody watches? If it’s your money being spent to produce the media you lose money. And if it’s AOL’s money on the line they lose . . . an amazing amount of money. And...

How Do Google and Bing Differ? Literally? Not At All!

by Jeff Yablon | Feb 3, 2011 | Search Engine Optimization SEO

Who knew? Search results you get using Bing aren’t any different from the results at Google, because Bing is stealing Google’s results. Or they aren’t. But Google says Bing is stealing, and claims to have proof. Given our position in the search...

Is Business Blogging Dying? The Answer is “Maybe”

by Jeff Yablon | Jan 27, 2011 | Business Process, Customer Service, Marketing, Media, Search Engine Optimization SEO

I’ve told you before about the client who asked me if the world has too many blogs. I’ve pointed out that kids hardly blog at all. And I’ve given my opinion: if you have nothing to say you should stop blogging. You have something to say. Yesterday I...

HubSpot, Mental Health Days, and Search Engine Optimization

by Jeff Yablon | Jan 25, 2011 | Business Process, Search Engine Optimization SEO

In the natural course of doing business, somewhere along the line we’ve become one of the go-to consulting companies for businesses looking to move away from Hubspot. That probably had something to do with my commentary on how great Hubspot is but that you still...

Perception is Reality. So What’s The New York Times Worth?

by Jeff Yablon | Jan 21, 2011 | Business Process, Search Engine Optimization SEO

The paywall is up at the New York Times On-line. Or at least it’s about to be. While some of this is still conjecture, the little graphic (pulled from a loading instance of The New York Times’ Website, by the way) at the top of this post says it all; The...
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