by Jeff Yablon | Nov 3, 2011 | Business Process, Marketing
Ever notice you almost never hear about marketing and Microsoft? The reason is simple: Microsoft doesn’t need to “sell” anything. Businesses and people buy Windows because it’s Windows, buy Microsoft Office for the same reason, and then …...
by Jeff Yablon | Nov 2, 2011 | Search Engine Optimization SEO
I was excited when Google announced the new real-time feature in Google Analytics. My excitement lasted only a few seconds. Once I was granted access to the new version of Google’s traffic-counting software, that’s how long it took to see that Google...
by Jeff Yablon | Nov 1, 2011 | Business Process, Content, Media
I’ve written about business change in baseball. I’ve written about business change in football, a few times; The NFL controls what their players say, football can teach us a thing or two about patents, and of course, Bill Maher tells us why the NFL is a...
by Jeff Yablon | Oct 31, 2011 | Business Process, Search Engine Optimization SEO
Back in the day, I served a couple of years as President of an international journalism group. The Computer Press Association was a collection of people who, as the name suggested, wrote about technology and took the tenets of journalism pretty seriously. I’m...
by Jeff Yablon | Oct 28, 2011 | Business Process, Content, Media
As business change continues to swirl around video games and other media properties, Redbox prepares a 20% price increase (albeit one that shouldn’t have a bad impact on or create fallout from their customers), and Netflix keeps making stupid mistakes, you might...
