by Jeff Yablon | Aug 29, 2014 | Business Process, Design, Marketing
Custom Design is Crap. Peel yourself off the floor. We do custom design here at Answer Guy Central, and no, custom design isn’t crap. But understanding when custom design will help you achieve your business goals and when the time and cash expenditures make...
by Jeff Yablon | Aug 20, 2014 | Business Process, Design, Development, Marketing
Sooner or later, it’s all about the numbers. Sales numbers. Minimum Viable Audience. And while statistics lie, you need to know and care about how many people are using your software. That’s a part of business process. When it comes to MailPoet and other...
by Jeff Yablon | Aug 14, 2014 | Business Process, Development, Marketing
Launch that puppy. Launch it right now. Eventually, any product or service needs to launch, or be turned on, or made available, or something, or it’s just an idea. Having opened his 360 Degree Marketing Presentation by hitting all the right introductory...
by Jeff Yablon | Aug 13, 2014 | Business Process, Content, Design, Marketing
As he closes the introduction of his presentation at WordCamp Europe 2013, MailPoet’s Kim Gjerstad roles through several points that I’ll group together under the umbrella of Cultural Influence. In this bundle Gjerstad covers influences from and upon...
by Jeff Yablon | Aug 12, 2014 | Business Process, Content, Design, Marketing
At WordCamp Europe 2013, MailPoet’s Kim Gjerstad got started on the right foot, establishing audience rapport by opening with a joke. The opening joke is a classic, important way of getting presentations rolling, but there’s more housekeeping to attend...
