by Jeff Yablon | Mar 12, 2014 | Influency, Media
Neil Young just hit the jackpot. But I can’t quite figure out why, except to look longingly at how cool being a famous guy with a lot of fans must be. I wrote about Neil Young a couple of years ago, when he begged all but gave his fans permission to pirate his...
by Jeff Yablon | Mar 4, 2014 | Content, Influency
If my musings on Influency and the evolving and growing importance of producing video seem a bit obtuse, get ready for this video influency stuff to become a whole lot simpler. But first, a visit from JJ Abrams. We flipped the switch on Influency marketing at Answer...
by Jeff Yablon | Feb 28, 2014 | Influency, Marketing
I have a new hero. His name is Rocco Digrazia, and this week he showed the Arizona State Legislature how stupid they are by banning all its members from his Rocco’s Little Chicago Pizzeria in Tucson. Talk about Influency! I last called someone my hero when...
by Jeff Yablon | Feb 25, 2014 | Influency, Marketing
Imagine owning a private company. You’ve sold a small portion of that company to Venture Capitalists for a bit under $60 million. And then suddenly you get acquired in toto for $19 billion. If you’re WhatsApp, that’s not just a dream. A few days...
by Jeff Yablon | Feb 21, 2014 | Business Process, Influency
Rick Pitino is an idiot. Let me be clear that I have no insight into the highly successful basketball coach’s IQ, and I certainly don’t mean the statement literally. But speaking off the cuff and communicating in a manner that’s designed to get both...
