by Jeff Yablon | Jan 29, 2014 | Content, Influency, Marketing
Click Conan O’Brien, right now; Louis CK Needs $5. OK, so Louis CK most assuredly doesn’t need your five bucks. But if you click on Conan O’Brien above, you’ll be taken to Louis CK’s web site, where you can buy a copy of...
by Jeff Yablon | Jan 28, 2014 | Content, Influency
Yesterday I promised you more information about traffic spikes to older stories. Coincidentally, Matt Cutts at Google weighed in on older web content yesterday, as well, when he addressed someone’s concern that old material was getting beaten up in Optimization...
by Jeff Yablon | Jan 27, 2014 | Business Process, Influency
One of the ways we practice Influency at Answer Guy Central is by pointing back at the things we’ve said here over time. Part of that is self-promotional (“look how smart we are!!!”), and part is about optimization; when the things posted here...
by Jeff Yablon | Jan 24, 2014 | Content, Design, Influency
As the year of search engine optimization gave way to the year of social … gave way to the year of content marketing … we’ve tweaked our advice on achieving Influency. But one thing that hasn’t changed in quite a while—in fact has become more...
by Jeff Yablon | Jan 22, 2014 | Content, Influency, Search Engine Optimization SEO
While this picture might be ridiculous (sorry, Matt … ) the idea it represents is anything but: (especially) if you’re a small business, Google is doing some really scary things. I’ve commented several times that Guest Blogging is increasingly a...