by Jeff Yablon | Nov 1, 2012 | Business Process
In the Face of Disaster, your business needs a disaster recovery plan. Do You Have One? Being in New York City, I’ve had Storms and Disasters on my mind all week. I’m lucky; I’m in the part of New York City that this piece calls “The Third New...
by Jeff Yablon | Oct 31, 2012 | Content, Influency, Marketing, Search Engine Optimization SEO
If The Graduate was made today, ‘Plastics, Benjamin, Plastics’ wouldn’t matter. Today, the best advice a middle-aged guy can offer a recent graduate is “long tail marketing and search engine optimization, son, long tail marketing and search...
by Jeff Yablon | Oct 30, 2012 | Business Process
When Google released it few months ago, I wrote a piece on the Nexus 7 that focused on how it had been crippled. I love my Nexus 7. I use it all the time, and eventually I even figured out how to circumvent Google’s attempts to keep the Nexus 7 from acting as a...
by Jeff Yablon | Oct 29, 2012 | Business Process, Customer Service, Marketing
As Frankenstorm/Hurricane Sandy bears down on New York City and I wonder whether I’ll be able to keep doing business for much of this week, I’m thinking about customer service, business change, and marketing. Last year, ahead of Hurricane Irene, New York...
by Jeff Yablon | Oct 26, 2012 | Business Process, Customer Service, Influency, Marketing, Search Engine Optimization SEO
It’s Friday, and I was planning to put the lid on the continuing saga of Bad Customer Service at Virgin America today. But through the innocuous act of checking the long-term weather forecast this morning, those plans have changed. Virgin America, I’ll...
