by Jeff Yablon | Dec 4, 2014 | Business Process, Media
Media Standards? I Told You So. No seriously, this post is all about things working as expected, and also me being in I Told You So mode. I’ve done I told you so a few times here. If I’m honest about it I acknowledge that I kind of enjoy being right and am...
by Jeff Yablon | Nov 21, 2014 | Business Process, Influency, Marketing
Despite his name have come up here over two dozen times, I have at best only a passing interest in model/wooden actor/über-investor-cum-pitchman Ashton Kutcher. But this week, Ashton Kutcher made what can only be called an Ashton Kutcher Uber Mistake. How big a...
by Jeff Yablon | Oct 22, 2014 | Business Process
When Chris Brogan Goes Negative It Looks Like This When Chris Brogan goes negative, it looks like this. We should all be so lucky. Other than being jealous of mystified by his success, I have no issues with Chris Brogan. Directly or otherwise he’s been the...
by Jeff Yablon | Oct 17, 2014 | Business Process, Content, Marketing
In the mid 1990’s, when Microsoft was still MICROSOFT!!!!!!!, I traveled around doing a talk about technology that—as is my wont—was more about business than about the technology that people believed was being discussed. Microsoft was the focus of that...
by Jeff Yablon | Sep 23, 2014 | Development, Marketing
This piece’s title is so boring I can hardly stand it. But the question it represents matters, and in a big way: Is Agile Development a complete load of crap, or does it belong in your 360-degree marketing strategy? Err … yes. Agile Development does...
