by Jeff Yablon | Dec 17, 2013 | Influency
Last week, a study from web-site protection firm Incapsula popped up, claiming that over 60% of all Internet traffic is now bot-driven. And while Incapsula’s findings sound way overblown, and Incapsula’s objectives are questionable, the idea is worth...
by Jeff Yablon | Dec 13, 2013 | Influency
Regular readers realize (radically): really, reality rocks. Sorry about that; I was getting all alliterative writing the Optimization elements of this piece, and couldn’t stop. Yesterday, Google made a little tweak that most people won’t notice. On the...
by Jeff Yablon | Dec 11, 2013 | Content, Influency, Search Engine Optimization SEO
We DO want you. We want you to visit Answer Guy Central. We want you to share what you find here. We want to hear what you think and we want to help you build Influency. We also want you to write for us here—assuming you have something to say about business change and...
by Jeff Yablon | Dec 9, 2013 | Influency, Marketing
In our increasingly interconnected world, you’d better be working on your Influency. For years, one of the methods I’ve espoused for growing the ways in which you touch a wider community has been through coopetition, where you stop looking at others as...
by Jeff Yablon | Dec 6, 2013 | Influency
F-Bombs are fun a matter of taste. And they’re rarely un-influence-y. But if the influence you create using an F-Bomb doesn’t add something to your message, then even if there’s influence, that F-Bomb created no Influency. Still with me? Lots of...
