by Jeff Yablon | May 29, 2013 | Influency, Search Engine Optimization SEO
He’s baaaaack. And Google’s Search Spam God Matt Cutts is NOT messing around. Last week, Google rolled out yet another change to the way it sees web sites and the content on them. This wouldn’t be worth discussing at all, since Google alters their...
by Jeff Yablon | May 28, 2013 | Design, Influency
Ever tried to stuff a clothes hanger into your mailbox? It doesn’t even matter if your mailbox is empty; that sucker won’t fit. And you’re unlikely to get it into an e-mail, either. Yesterday I came across this story about a teenager who didn’t...
by Jeff Yablon | May 27, 2013 | Content, Influency, Marketing, Media
Just how important is Tumblr? Take a look at this picture. Click it to see the page it takes you to. See anything disturbing? See how the Google Adsense advertisements are missing from one of the two pages we’re showing, and also on the page you get to when you...
by Jeff Yablon | May 22, 2013 | Influency, Marketing
He’s not usually thought of the way Seth Godin is, but Mark Schaefer is one of the best marketing minds around. And this week, just as Godin has, Mr. Schaefer threw out an idea for discussion that we use here. You know what I’m talking about:...
by Jeff Yablon | May 21, 2013 | Design, Influency, Marketing
A few months ago, I wrote a piece about everything. You know … everything. Every thing you could ever want to know about everything you’ll ever encounter. Everything. I hope nobody thought I meant it. I ended the piece with these words, to underscore that:...