by Jeff Yablon | May 10, 2010 | Business Process, Marketing, Media
I’m neither a famous actor/celebrity type nor a dictator (although my kids might argue with the second half of that statement). But I use Twitter, and by now I hope you do, as well. There’s really no more effective way for a business to stay in touch with...
by Jeff Yablon | Mar 24, 2010 | Business Process, Marketing
So it turns out that nobody cares what you say on Twitter. OK, so that isn’t true. But if you’ve been wondering why the more influential people you follow never retweet (RT) your words, the answer is simple: they don’t do that. You’re not...
by Jeff Yablon | Feb 10, 2010 | Business Process, Media
So it turns out that young people have stopped blogging. Really? When were they? It was only a few months ago that kids thought Twitter was stupid, and unsafe. Now, young people are embracing the world’s hottest social networking site in droves. But the impetus...
by Jeff Yablon | Feb 5, 2010 | Business Process
Yesterday I came across an absolutely fascinating article about how much your Twitter Follower Count “matters”. It’s conclusion? Not at all. The article is ten months old, so this is a guy who was way ahead of his time in asking the question,...
by Jeff Yablon | Dec 24, 2009 | Business Process, Media
Wow. Two Kim Kardashian references in one week. I’m getting ready to call a moratorium on celebuntantes. A couple of days ago I pointed out that Kim Kardashian might be in hot water with the FTC over her non-disclosed paid-endorser schtick for Carl’s Jr....
