by Jeff Yablon | Oct 17, 2011 | Business Process
Are you still cold calling? Have you noticed that selling to small business in particular is all but impossible (and of course, selling to large business is even harder)? Business changes. All the time. I’m fascinated by business change, and our clients know we...
by Jeff Yablon | Sep 8, 2011 | Business Process, Search Engine Optimization SEO
I’ve just come across an absolutely fascinating piece of research by a scientist at Bit.ly, the link-shortening service. It discusses the length of life of links on the Internet. It makes for some seriously interesting reading. But it misses the point....
by Jeff Yablon | Jul 20, 2011 | Business Process, Content, Search Engine Optimization SEO
When I write, I stress over whether my words are fun to read, their value to your business change efforts, and whether I’m talking about the same topics too often. We don’t get a tremendous number of comments here, so I rely on feedback I get from other...
by Jeff Yablon | May 27, 2011 | Search Engine Optimization SEO
Don’t say I didn’t tell you so. In February, when Google hit JC Penney with the Search Engine Invisibility bomb to punish them for employing Black-Hat SEO techniques, I applauded, but I’ve also suggested that Google can’t simply drop a company...
by Jeff Yablon | May 11, 2011 | Design, Marketing, Search Engine Optimization SEO
I haven’t written anything about Search Engine Optimization in a whole week. No, I haven’t lost interest. No, I’m not ready to stop hitting you over the head with how important SEO (or SEO Consulting if you don’t have the time to handle SEO...
