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For The Homeless, All’s Fair in Love, War, and Marketing

by Jeff Yablon | Mar 15, 2013 | Business Process, Influency, Marketing

Remember last year’s SXSW conference, where homeless people were given jobs carrying around mobile 4G hotspots? No? I’ll remind you about it, and also that my position then, as now, is that it was a win/win/win situation. A few people who needed it had...

Perception, Reality, and Cell Service in Tunnels

by Jeff Yablon | Feb 15, 2013 | Content, Influency, Media

Ever wonder why your cell phone doesn’t work when you’re in a tunnel? Or on the subway, 100 feet under ground? Of course not. You have no cell service because you have no contact with a cell tower. It’s basically the same problem as your WiFi signal...

I Dream of Jeannie Vs. Nate Silver’s Election Day Statistics

by Jeff Yablon | Nov 13, 2012 | Influency, Marketing

You wouldn’t think it was possible to draw a line between I Dream of Jeannie and Election Day Statistics. You’d be wrong. And who drew that line for me? “Americans Against The Tea Party”. While I have opinions, my overall theological/political...

Business Change, Browsers, Desktops, and Google Chromebook

by Jeff Yablon | Nov 5, 2012 | Business Process, Design

I’d like to introduce you to Reggy. She is, as you can see, very likely the cutest dog ever. And it’s a good thing she is, because Reggy is the desktop on my shiny new Google Chromebook computer, and I can’t cover her up with icons. If you’ve...

Good Or Bad, The Web Review World is . . . Weird

by Jeff Yablon | Sep 11, 2012 | Business Process, Content, Media, Search Engine Optimization SEO

How easy is it to “game the system” on review sites like Yelp? To find out, just have the President of the United States visit you and give him a bear hug. This story has been all over the news, so aside from liking the surprised look on President...
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