by Jeff Yablon | Oct 10, 2012 | Business Process, Design
This morning, I opened up LinkedIn to look at my profile. Actually, that was “step two”. I received a message from LinkedIn this morning telling me that someone I used to work with had endorsed me as an expert in Lead Generation. I was surprised that this...
by Jeff Yablon | Sep 11, 2012 | Business Process, Content, Media, Search Engine Optimization SEO
How easy is it to “game the system” on review sites like Yelp? To find out, just have the President of the United States visit you and give him a bear hug. This story has been all over the news, so aside from liking the surprised look on President...
by Jeff Yablon | Jun 11, 2012 | Business Process, Media
If you see something on the Internet, it must be true. Right? It seems that at The Consumerist and at The Huffington Post, “it must be true” is what passes for journalism. Go ahead; check either the Consumerist or Huffington Post links and you’ll be...
by Jeff Yablon | Jun 1, 2012 | Business Process, Search Engine Optimization SEO
Last September, Google bought the Zagat review guides from Tim and Nina Zagat. I told you than that Zagat is the best of the review guides, fixing the Internet’s fake reviews problem because of the way their data gets crunched. I also told you that Zagat would...
by Jeff Yablon | May 29, 2012 | Business Process, Media
Do you ever wonder what’s really important to people you speak with, or whose words you read? The subject of authenticity is one that gets tossed around quite a bit, and on the Internet, where we’re bombarded with opinion after opinion from a plethora of...
