by Jeff Yablon | May 21, 2012 | Business Process, Marketing
Read this site enough, and you know that the three topics I discuss here most often are business change, search engine optimization, and customer service. What may not be as obvious is that all three of those topics, in one way or another, really come down to...
by Jeff Yablon | Feb 27, 2012 | Business Process, Marketing, Media
Bought anything on Facebook lately? Last week I came across this story at Mashable, talking about the demise of several major brands’ e-commerce efforts on Facebook. And my immediate reaction was that I hadn’t even realized these “Facebook...
by Jeff Yablon | Dec 8, 2011 | Business Process
After eating at Penelope NYC earlier this year, I wrote a piece about the flaws in on-line reviews at site like Yelp. And those flaws in most review systems are real; over time, almost every restaurant ends up with three or three-and-a-half stars on a scale of one to...
by Jeff Yablon | Nov 1, 2011 | Business Process, Content, Media
I’ve written about business change in baseball. I’ve written about business change in football, a few times; The NFL controls what their players say, football can teach us a thing or two about patents, and of course, Bill Maher tells us why the NFL is a...
by Jeff Yablon | Oct 31, 2011 | Business Process, Search Engine Optimization SEO
Back in the day, I served a couple of years as President of an international journalism group. The Computer Press Association was a collection of people who, as the name suggested, wrote about technology and took the tenets of journalism pretty seriously. I’m...
