by Jeff Yablon | Nov 28, 2012 | Influency, Marketing, Media, Search Engine Optimization SEO
You get a car! And YOU get a car! And YOU GET A CAR! So if you misspell “car”, did the marketing work? Like so many of us, Oprah is “on Twitter”. And when you’re Oprah, it almost doesn’t matter what you say or how you say it,...
by Jeff Yablon | Sep 20, 2012 | Business Process, Content, Marketing, Media, Search Engine Optimization SEO
This morning, I happened to flip on “Good Morning America”. Like many people, I’ve given up on TV News, but I stumbled across ABC’s produced-by-the-news-division-but-felt-like-a-gossip-program vehicle and stuck around long enough to see the...
by Jeff Yablon | Feb 8, 2012 | Business Process
In the early hours of this morning, my son Mike tweeted this expletive-laced apology to his Twitter Community. You can only imagine my pride. Being a stickler for manners, I was happy to see that Mike thought his overuse of Twitter was worth an apology. But as a...
by Jeff Yablon | Dec 28, 2011 | Business Process, Media
If I hadn’t seen it myself, twice, I wouldn’t believe it. In both the example above (courtesy of my son Mike’s Tumblr) and this example at Gizmodo, social media/social networking (via Twitter) show just how ugly it can be. Facebook, you aren’t...
by Jeff Yablon | Dec 2, 2011 | Business Process, Marketing, Media, Search Engine Optimization SEO
A few weeks ago, I wrote a post talking about how, even in the era of social media, journalists don’t care what their readers think. Yesterday, I came across this article at Inc., where Jeff Haden, a business and technology writer for that small business...
