by Jeff Yablon | Jan 21, 2011 | Business Process, Search Engine Optimization SEO
The paywall is up at the New York Times On-line. Or at least it’s about to be. While some of this is still conjecture, the little graphic (pulled from a loading instance of The New York Times’ Website, by the way) at the top of this post says it all; The...
by Jeff Yablon | Jan 20, 2011 | Media, Search Engine Optimization SEO
Got Your Attention, Didn’t I? Welcome to Search Engine Optimization Through Long-Tail Marketing. Now let’s keep you here. I don’t know for sure whether Manitoba’s is a Lesbian Bar*. In fact, I’m guessing it isn’t. But as this...
by Jeff Yablon | Jan 19, 2011 | Business Process, Marketing, Media, Search Engine Optimization SEO
A few months ago, The New York Times instituted a new policy: they made their reporters available for comment. It’s unusual for a large company to put their employees “out there” in that way, and groundbreaking to mandate that semi-famous (and even...
by Jeff Yablon | Jan 18, 2011 | Customer Service
Everybody wants a piece of Facebook. Personally, I hate Facebook but I have an account like everybody, and it’s hard to argue with the position the monstrous social networking site now occupies. But now we can add “skirting the laws about issuing...
by Jeff Yablon | Jan 17, 2011 | Design, Development, Search Engine Optimization SEO
At the end of 2009 I told the story of C|Net’s Managing Editor asking me to keep reading his company’s stuff, keep commenting, but not seek attribution. I called him out for that ridiculous request both because I knew his motivation was to hamper my Search...
