by Jeff Yablon | May 2, 2014 | Influency, Marketing, Search Engine Optimization SEO
Would you rather be a big fish in a small pond, or a small fish in a large one? The Internet changes the rules of the game, and with a few exceptions we’ve all been reduced to the status of the small fish—and there’s only one pond. But there was a time...
by Jeff Yablon | Apr 28, 2014 | Business Process, Influency
One day last week, I found this comment in our moderation queue. Kenn Delbridge, the photographer who shot the image you see at the top of a post about the way Influency works with your ability to shout louder than others, had found the story, and was unhappy that...
by Jeff Yablon | Apr 24, 2014 | Business Process, Influency, Media
Perception is reality, and perspective a matter of where you are when you look at something. Today, while pouring my morning coffee, it occurred to me that as I approach the fourth anniversary of receiving this lovely “gift” it’s taken on a...
by Jeff Yablon | Apr 21, 2014 | Business Process, Influency, Media
I’ve made no secret of my feelings about the manner in which most media businesses conduct “business as usual”. As business changes and we all learn new ways of doing business, I find myself more and more concerned with the matter. This was one...
by Jeff Yablon | Apr 18, 2014 | Business Process, Marketing, Media
Everything is for sale. Sometimes, things that you’re having a hard time selling aren’t merely for sale, they go on sale. This is not something you want. But as the Linsanity page at NBA.COM illustrates, when you’re stuck with old inventory, its...
