by Jeff Yablon | Sep 26, 2013 | Business Process, Content, Media
Say hello to Lacey. Or Miss Lollipop. Come to think of it, it doesn’t really matter which of her stage names you use, because The New York Times ran an article about this naked young woman last week. She’s set, at least for the moment. This is not a story...
by Jeff Yablon | Sep 25, 2013 | Influency
As the lines between all of our responsibilities continue to blur, one thing that’s becoming more and more clear is that people value authenticity. It’s an interesting issue in that people are often mistrustful of claims of authenticity, but underneath...
by Jeff Yablon | Sep 24, 2013 | Business Process, Influency, Marketing
When we started throwing around the word Influency, we we trying to describe what we do at Answer Guy Central. Are we business consultants? Marketing people? Really good techno-weenies? The answer to any of those is ‘yes’, but one of the things I’ve...
by Jeff Yablon | Sep 23, 2013 | Design, Influency
I’ve come across the best SmartPhone Camera App I’ve ever seen. I’ve also uninstalled it from my Galaxy Nexus, because it doesn’t do the one thing I actually cared about. In a discussion of Influency, both of those statements matter. A lot. A...
by Jeff Yablon | Sep 20, 2013 | Influency
The more I write and speak about Influency, the more places where a need for careful thought and planning matter pop up. You know: exactly the kind of care that politicians don’t seem to know how to put into their work. Which is a painful thing to consider,...