by Jeff Yablon | Feb 22, 2013 | Influency, Search Engine Optimization SEO
Wouldn’t it be great if Google shared some insight into how they actually work? You know, like in “how to get found”? We’ve been sharing information about Google’s Secret Sauce for years.The recipe keeps changing and Google doesn’t...
by Jeff Yablon | Feb 20, 2013 | Influency, Marketing, Media
The Influency and Integrated Marketing onion is about to get its layers peeled back. And as complex as the topic of Influency can be, new issues are always popping up. Yesterday, I was in the car, and because I had left my iPod at home plugged my Galaxy Nexus...
by Jeff Yablon | Feb 15, 2013 | Content, Influency, Media
Ever wonder why your cell phone doesn’t work when you’re in a tunnel? Or on the subway, 100 feet under ground? Of course not. You have no cell service because you have no contact with a cell tower. It’s basically the same problem as your WiFi signal...
by Jeff Yablon | Feb 13, 2013 | Content, Influency, Marketing
This Influency stuff is big. It’s everywhere. It’s a little scary, maybe. But influence(y) we must, so … This morning I came across an article about on-line dating. I’m Jewish. I’ve used JDate. And so while I’m not on the market,...
by Jeff Yablon | Feb 8, 2013 | Customer Service, Influency
Infleuncy is a tricky subject. Unless it isn’t. Be everywhere, all the time, be ready to handle your customers’ needs, and unless you’re after negative influency, never accuse your customers of committing fraud. I’m a long-time Verizon Wireless...