by Jeff Yablon | Feb 6, 2013 | Marketing, Search Engine Optimization SEO
Sometimes, you just shake your head in disbelief. A few days ago, I noticed that somebody had searched Google for the phrase answerguy.com+social+networking. I’m sure you can guess, but what that means is that it occurred to someone that they needed to ask...
by Jeff Yablon | Feb 4, 2013 | Influency, Marketing, Media, Search Engine Optimization SEO
Influency cometh. Or if you aren’t careful, Influency goeth away. Last week, I happened to look at our search engine optimization ranking for the name “Jeff Yablon”. And while there’s been a slight uptick over the weekend, Google now sees...
by Jeff Yablon | Jan 30, 2013 | Business Process, Content, Influency, Marketing, Media
If you’re young, and Brian Williams and Jimmy Fallon tell you to Push It Real Good, I’ll bet you listen. That’s Influency*. Understanding Influency involves many things, all being pulled, pushed, and poked just the right way. It’s what caused...
by Jeff Yablon | Jan 28, 2013 | Business Process, Marketing
I don’t talk about retail very much, because it’s a business where very little changes. Influency* ? Sure; see the commercial, buy the goods. Nothing new there. This morning I’m thinking about Dove soap. Dove, a brand of...
by Jeff Yablon | Jan 23, 2013 | Business Process, Influency, Marketing
Hello? National Football League? I’m about to use two words together that you don’t think I should be allowed to use. Are you ready? SUPER BOWL That’s right, I said it. Super Bowl. Super Bowl, Super Bowl, Super Bowl. Come and get me, NFL. Nyah, nyah,...
