by Jeff Yablon | Jun 24, 2013 | Content, Design, Influency, Media
Occasionally, I write about employment here. Like so many things, employment is a two-way street, and finding great people, even in a down economy—maybe especially in a down economy—isn’t easy. We provide great people for clients, by the way, and it’s one...
by Jeff Yablon | Jun 18, 2013 | Content, Influency, Media, Search Engine Optimization SEO
See this cute kitten looking through eyeglasses? Do you think it’s a stock photograph? Actually, it’s two, with some magic done to put them together. I found them both on the first page of results searching Google Images for “stock...
by Jeff Yablon | Jun 17, 2013 | Content, Influency, Media
Influency is tweaked, all the time, by all kinds of things. As business and the way people do business changes, the things you can control change, too. The music business is one of the places where media and content marketing has changed the most. I’ve written...
by Jeff Yablon | Jun 14, 2013 | Content, Influency, Media
Let’s take a look at how advertising really works. And let’s look at it from a slightly different angle than you’ve probably ever considered. When Vine came along, I told you how important it might turn out to be, and when it became available for...
by Jeff Yablon | Jun 7, 2013 | Content, Influency, Media
Is it 6:16, Or 6:17? When you use Vine, time stands still. You give up control of almost everything else, but … it’s a small price to pay, right? Actually, maybe. This picture you see above may not seem to say much, but as with many aspects of Influency,...
by Jeff Yablon | May 31, 2013 | Content, Influency, Marketing, Search Engine Optimization SEO
This morning, I searched Google Images for the phrase ‘self-promotion optimization’. The first three results are what you see above; they’re all books. Each espouses and teaches the same thing: it’s OK to be self-promotional. In fact, being...