by Jeff Yablon | May 27, 2013 | Content, Influency, Marketing, Media
Just how important is Tumblr? Take a look at this picture. Click it to see the page it takes you to. See anything disturbing? See how the Google Adsense advertisements are missing from one of the two pages we’re showing, and also on the page you get to when you...
by Jeff Yablon | May 23, 2013 | Content, Design, Development, Influency, Marketing, Media, Search Engine Optimization SEO
See all the stuff that goes into Search Engine Optimization? It’s a lot of stuff. A LOT of stuff. You can’t afford it. Of course, you also can’t afford not to do it. A few weeks ago I came across this Google+ Thread. It was started by an SEO...
by Jeff Yablon | May 20, 2013 | Content, Influency, Media
You read it here first. Pornography just went legit, and we have Yahoo! to thank for it. That’s probably not the first thing that Yahoo! buying Tumblr makes you think about, but it’s the biggest change that this $1.1 billion transaction makes happen....
by Jeff Yablon | May 17, 2013 | Content, Influency, Media
Just how important is a) creating video and other media and b) owning it? Ask Lorne Michaels and the production company that owns Saturday Night Live. SNL has been around for a very long time, and the volume of video that the decades-old franchise has produced is...
by Jeff Yablon | May 16, 2013 | Content, Influency, Marketing, Search Engine Optimization SEO
In case you’ve somehow missed this, we’re big believers in Search Engine Optimization. Let me be blunt: remove the “it’s snake oil” part of the conversation (and it isn’t), and the simple truth is that if you don’t optimize...
by Jeff Yablon | May 14, 2013 | Content, Influency, Media
Here’s a game changer: Digital Zoom isn’t all bad. Media has a huge impact on Influency*, and we adjust our views of and advice on how to handle certain issues as the realities surrounding them change. Search Engine Optimization is getting harder, for...
