by Jeff Yablon | Dec 15, 2016 | Business Change Highlights, Marketing
When’s the last time someone you worked with gave you a big hug? What about the last time you hugged a customer? Is giving the best hug ever the way you need to look at your marketing efforts? Mark Schaefer says the answer may be yes. Let’s see if Mark is...
by Jeff Yablon | Dec 12, 2016 | Business Change Highlights, Design
Business change, like marriage, is often about compromise. The success of your business changes—again, as in the success of your marriage—often comes down to how you decide on and manage those compromises. Now, to Dell, I need to talk about The Great Laptop Camera...
by Jeff Yablon | Dec 8, 2016 | Business Change Highlights, Business Process, Content
Houston, we have a Donald Trump problem. Now, thanks to the mess that was the US Presidential Election of 2016 there’s a content marketing problem, too. Call it The Google AMP Identity Problem. It’s not a small thing. The picture at the top of this article...
by Jeff Yablon | Dec 2, 2016 | Business Change Highlights, Media
Media Piracy is big business. SERIOUSLY big business. Even today, with video stores all but gone and many people having moved past DVD players to streaming, you’ll find guys setting up on blankets covered in DVDs in populated urban areas. Look at all those cheap...
by Jeff Yablon | Nov 9, 2016 | Business Change Highlights, Media
Over the years, I’ve written about politics (and business) quite a few times. I’ve made it clear that I believe Barack Obama to have been—ultimately—a terrific President. I’ve also made it clear that Donald Trump seems like about the worst choice for...
