by Jeff Yablon | Mar 27, 2018 | Business Change Highlights
Think Net Neutrality is only about the way Internet providers control the flow of information? What if I told you it went further—or not as far, depending on how you look at the issue? Welcome to the world of Content Regulation—or under Trump Administration Lackey...
by Jeff Yablon | Apr 19, 2016 | Content, Influency, Marketing
In 2009, The Federal Trade Commission created a rule that banned native advertisements without disclosure. We weighed in on the idea, saying that for $11,000,01 (the fine was $11,000) we’d post native advertisements for you, and a couple of months later followed...
by Jeff Yablon | Apr 6, 2016 | Content, Influency, Marketing
A couple of years ago I found myself in a back-and-forth through LinkedIn with Brian Clark, the impresario at Copyblogger and a guy I once referred to as the smartest guy in business. Brian and I were talking about his decision to turn off comments at Copyblogger, and...
by Jeff Yablon | Mar 2, 2016 | Content, Marketing
Rhetoric is a powerful thing. Just ask Donald Trump Drumpf. Adjusted rhetoric is even more so. OK, so in the case of Mr Trump, adjusted rhetoric goes only so far. He’s terrifying, and the fact that after TrumpDrumpf won a bunch of primaries during...
by Jeff Yablon | Feb 22, 2016 | Content
Take a look at the so-dull-it-probably-shouldn’t-even-be-an-image here. It shows the portion of my Twitter account illustrating the content parameters that Twitter will follow—more or less—in deciding what I see, what my followers see, and when and how. Ready...
