by Jeff Yablon | May 13, 2014 | Influency, Media
As just the two men you see here create something scary enough together, I couldn’t bear to morph Anderson Cooper into this picture combining Magic Johnson and Donald Sterling. Believe me, I thought about it. At first blush, writing about the media melee...
by Jeff Yablon | May 6, 2014 | Influency, Marketing
Think you understand social media? Even some of the world’s best-known marketing experts are having trouble understanding it. And yes, I’ll include me in that statement, which is either too egomaniacal (“he just called himself an expert”), or...
by Jeff Yablon | May 2, 2014 | Influency, Marketing, Search Engine Optimization SEO
Would you rather be a big fish in a small pond, or a small fish in a large one? The Internet changes the rules of the game, and with a few exceptions we’ve all been reduced to the status of the small fish—and there’s only one pond. But there was a time...
by Jeff Yablon | Apr 28, 2014 | Business Process, Influency
One day last week, I found this comment in our moderation queue. Kenn Delbridge, the photographer who shot the image you see at the top of a post about the way Influency works with your ability to shout louder than others, had found the story, and was unhappy that...
by Jeff Yablon | Apr 24, 2014 | Business Process, Influency, Media
Perception is reality, and perspective a matter of where you are when you look at something. Today, while pouring my morning coffee, it occurred to me that as I approach the fourth anniversary of receiving this lovely “gift” it’s taken on a...