by Jeff Yablon | Apr 4, 2015 | Marketing
Seth Godin may tower over Will, The WordPress Helper, but the two action figures are kindred spirits (albeit with Will having matching socks, even if you can’t see them). This week Seth was an unwitting commenter on The WordPress Helpers’...
by Jeff Yablon | Dec 29, 2014 | Content, Influency, Marketing, Media, Search Engine Optimization SEO
I’ve been quiet here recently; our moments-away launch of The WordPress Helpers has been keeping me busy. But you can bet that with the year drawing to a close I’ve been trying to think of a way to put a bow on the idea of Influency in 2014. Yesterday...
by Jeff Yablon | Sep 4, 2014 | Business Process, Marketing, Search Engine Optimization SEO
In the WordPress community there’s a guy who’s become something of a legend. Joost de Valk is so famous that he’s become known by a single-word, almost-the-English-pronunciation-of-his-name nickname. Yoast is a big deal. Yoast has written some of...
by Jeff Yablon | Jul 9, 2014 | Marketing, Search Engine Optimization SEO
The other day, someone I’ve known since we were about ten years old and who’s a successful banking executive asked me this question: “What’s SEO?” Anyone who knows me—and I include my readers and listeners in that illustrious group—...
by Jeff Yablon | Jul 1, 2014 | Content, Marketing, Search Engine Optimization SEO
A couple of years ago, I suggested that Google+ was merging with Facebook. My tongue-in-cheek point was metaphorical vis a vis a merger that won’t ever happen, but also steeped in reality. Privacy is over. Period. I’ve written about the evolution and...
