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The Eye of The Storm, Customer Service, and Business Change

by Jeff Yablon | Oct 29, 2012 | Business Process, Customer Service, Marketing

As Frankenstorm/Hurricane Sandy bears down on New York City and I wonder whether I’ll be able to keep doing business for much of this week, I’m thinking about customer service, business change, and marketing. Last year, ahead of Hurricane Irene, New York...

Procter, Gamble, Business Change, Customer Service, and SEO

by Jeff Yablon | Oct 26, 2012 | Business Process, Customer Service, Influency, Marketing, Search Engine Optimization SEO

It’s Friday, and I was planning to put the lid on the continuing saga of Bad Customer Service at Virgin America today. But through the innocuous act of checking the long-term weather forecast this morning, those plans have changed. Virgin America, I’ll...

Google Chromebook: Computer, Phone, or Toy?

by Jeff Yablon | Oct 25, 2012 | Business Process, Development, Marketing, Media

Little computer. Small, but in no way “little” chip running it. Look! Up in the sky! It’s a Bird! It’s a Plane! It’s . . . Google wants you to think the Samsung Exynos 5-powered Google Chromebook is “Ready When You Are”. The...

Automated Savings Programs and Business Change

by Jeff Yablon | Oct 19, 2012 | Business Process, Customer Service, Marketing

Coincidences are what make life interesting, don’t you think? Not an hour after I posted yesterday’s story on Banking, e-Commerce, and Merchant Accounts, I was in the car, listening to that quaint old thing we call “radio”,  and a commercial...

It’s A Game Changer: Start Producing Video. If You Dare

by Jeff Yablon | Oct 16, 2012 | Business Process, Content, Influency, Marketing, Media, Search Engine Optimization SEO

Think you should leave Britney alone? Think again. I’m about to do a 180 degree turn on something I’ve said here a few times. Pay attention, though, because as I turn, I’m also going to be moving the circle. Just like YouTube has. Last week, Google...

Apple iCloud Equals Continued Upsell. This is Easy Computing?

by Jeff Yablon | Oct 12, 2012 | Business Process, Marketing

Once upon a time, computer users were either Mac People or PC People. You might think that’s still true, but “back in the day” the debate was contentious and continuous. PC users didn’t so much love Windows as they were used to it, and Mac...
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