by Jeff Yablon | Jan 15, 2016 | Content, Marketing
By and Large, you don’t need the item shown in the picture you see here. By in large, you don’t need anything. But by and large in all cases, you’d better have some idea what you’re looking for and looking at before you start writing about...
by Jeff Yablon | Jan 11, 2016 | Business Change Highlights, Marketing
The 101 Best Email Subject Lines of 2015 are here. Unless they’re really the 101 best email subject lines of 2014 or the best email subject lines of all time. Or, of course, unless they’re crap. Having fun yet? The folks at Digital Marketer helpfully...
by Jeff Yablon | Jan 8, 2016 | Influency, Marketing
Let’s talk about saying what you mean. The idea might not seem to be terribly relevant to three large men rolling around on the ground, but had another large man not failed in the saying what you mean derby that took place just a few minutes before this...
by Jeff Yablon | Jan 6, 2016 | Content, Influency, Marketing
The 140 Character Limit is Dead. Long Live The 140 Character Limit. Or Something. Emphasis on the or. And the something. Yesterday, word started flying around the Internet that the Death of the 140 Character Limit is upon us. If you’ve ever used Twitter you...
by Jeff Yablon | Dec 29, 2015 | Business Process
Marissa Mayer has your money. And maybe you should care. This piece is not a Marissa Mayer hatchet job. Ms. Mayer is as qualified to run Yahoo! as anyone—mostly because as time goes on it becomes more and more obvious that no-one is going to be saving Yahoo! from...