by Jeff Yablon | Apr 24, 2013 | Business Process, Customer Service, Influency
I hate this story. I hate it because of how it got started, how it ends, and how I spent way too many hours over the last couple of weeks and especially the last couple of days. I hate that I’m not doing business with the Snappy Gator you see above. A couple of...
by Jeff Yablon | Apr 22, 2013 | Content, Influency, Media
As you build your Influency, you’ll find that there are a lot of things to manage that you never thought of before Influency* became important to you. One is your digital assets—and there are a LOT of them, cast to all corners of the Internet. When we started...
by Jeff Yablon | Apr 19, 2013 | Content, Influency, Marketing, Media
You can build a web site in an hour, but it’s a very bad idea. On the other hand, if you talk about building a web site in one hour, enough, in the right way, and in the right places, people notice. And Google notices, which is equally—maybe more—important. Now,...
by Jeff Yablon | Apr 18, 2013 | Influency
Are tablets cool? Are they tools, or toys? And if tablets are ‘just toys’, is Influency* still part of the discussion? I’ve owned my Nexus 7 for about nine months now. And as its gestation period has progressed I’ve noticed that this great...
by Jeff Yablon | Apr 16, 2013 | Influency, Marketing
Who is this man? I’d like to tell you that there’s an Answer Guy Action Figure, but alas, this follicly-challenged devil is one Seth Godin. Seth, who’s been mentioned more than a few times at Answer Guy Central, is a fantastically successful and...
by Jeff Yablon | Apr 15, 2013 | Content, Development, Influency
Right this moment, someone is trying to hack your website. And if you use WordPress, right this moment about 90,000 someones are trying to break in. None of that is hyperbole. There really are bad guys out there trying to break the security on your web site every...